Color psychology is the science of how color affects human behavior. Color psychology actually is a branch of the broader field of behavioral psychology. Suffice it to say that it's a pretty complicated field. Some skeptics are even dismissive of the whole field of color psychology, due to the difficulty of testing theories. My own research on the topic, as this article conveys, lacks scientific evidence to back up every claim. But that alone is no reason to dismiss the profound and unarguable effect that color has on people.
There are key facts of color theory that are indisputable. In a peer reviewed journal article, Satyendra Singh determined that it takes a mere 90 seconds for a customer to form an opinion about a product. And, 62-90% of that interaction is determined by the color of the product alone.
Color psychology is a must-study field for leaders, office managers, architects, gardeners, chefs, product designers, packaging designers, store owners, and even expectant parents painting the nursery for the new arrival! Color is critical. Our success depends upon how we use color.
Using Google Fonts
Google Fonts makes it quick and easy for everyone to use web fonts, including professional designers and developers. We believe that everyone should be able to bring quality typography to their web pages and applications.
All of the fonts are Open Source. This means that you are free to share your favorites with friends and colleagues. You can even customize them for your own use, or collaborate with the original designer to improve them. And you can use them in every way you want, privately or commercially — in print, on your computer, or in your websites.
HTML 5, CSS3 and Roles
By using HTML 5 and CSS3, this webpage contains no classes or ids. The color bar was created using the title attribute selector. The elements header(banner), article(article), aside(complimentary), and footer (contentinfo) are already assigned roles, to add them would be redundant. I added a main role to the section element, note role to the color bar paragraph, a document role to the article, and presentation roles to the figures.